background
background
Project Cover
From the Sketchbook
Illustration
Project Cover
Watercolor
Project Cover
Greenhouse Macros
Photography
Project Cover
Icon Design
Branding & Identity
Project Cover
Digital Illustration
Project Cover
Watercolor
Beta Fish "Captain"
Project Cover
From the Sketchbook
Project Cover
UI Design
Project Cover
UI Design
Project Cover
UI Design

Rebecca
Roddenberry
Smith


Profile

Rebecca Roddenberry is an experienced candidate within marketing and graphic design. Ms. Roddenberry demonstrates well-developed skills in digital media. She is able to understand the design necessities to promote events, and enjoys working with marketing teams as well as taking on self-driven projects. Ms. Roddenberry is experienced with designing to target specific audiences through jobs creating mobile apps and digital marketing assets for large associations as well as designing graphics for smaller startup companies.

You can also view my profile on LinkedIn

My Skills
  • Visual Interface Design & Graphic Design
  • Front-End Coding - HTML | CSS
  • Photography & Illustration
My Tools
  • Adobe Creative Cloud
    Illustrator | Photoshop | After Effects | InDesign | Dreamweaver | Acrobat
  • Bootstrap 3 | Angular JS | FontAwesome & FontCustom | Jira | GitHub
  • Agile Team Structure
    User Experience + Visual Design + Content Strategy + Development
Experience
Blue Cross Blue Shield of North Carolina - Visual Interface Designer

April 2014 - Present
As a member of the Visual Interface Design team, I am currently redesigning our members' mobile application as well as developing HTML/CSS interactive wireframes for customer-facing shopper web pages. Part of acting as the designer for the Mobile Team includes creating and maintaining working prototypes and managing a FontCustom library of icons and vector assets for the development team in GitHub. I have also had the opportunity to observe user experience testing and provided various graphics and logo files to support the Marketing Team.

ClearBlade, LLC - Graphic Designer and Usability Specialist

July 2011 - August 2013
As ClearBlade's Graphic Designer and Usability Specialist, I work with consultants and clients to determine the desired user experience for websites and mobile applications. Duties included designing image mockups, designing promotional and educational videos (in After Effects), as well as creating functional website/mobile app prototypes with HTML and jQuery Mobile.

NCSU Campus Enterprises - Graphic Designer

2010 – 2011
I worked specifically with the University Dining Marketing team designing print media and advertisements for upcoming events. Projects ranged from designed the layout for our NACUFS submission to Campus Enterprises' new logo.

Education
Fall 2007- Spring 2011

North Carolina State University, Raleigh, NC - College of Design - Bachelor of Art + Design

Summer 2011

North Carolina State University, Raleigh, NC - Computer Training Unit - Completed the following courses: XHTML Level 1+2, JavaScript Level 1, Adobe Dreamweaver, Web Design, Cascading Style Sheets Level 1+2, E-Commerce, Web Graphics, Design Usability Accessibility, Web Technologies, Adobe Flash

Reviews
BCBSNC

"Rebecca delivers thoughtful work in a timely fashion. She is continually curious, looking for new ways to improve thing for our members and her teammates. She accepts feedback with grace and a desire to improve. And, she has the respect of peers who admire not only her creativity but her easy going and optimistic demeanor. She is a great ambassador for our culture."

"Rebecca has done a very good job of digesting, refining and documenting our digital design standards. She has also continually found ways to improve access to this information with ideas like "goodies" for developers that make key assets available quickly and easily."

"Rebecca has been a tremendous asset on the mobile team. Her focus on simplicity and delight is visible across the proposed mobile-first designs. Rebecca is very detail oriented, not just in the extensive documentation on the mobile work, but in what information she gathers to inform her ideas."